Privacy Policy

Your privacy matters to us.

Microactivists uses the information necessary to provide activity tracking, environmental impact calculations, and activity rewards. We aim to collect only the information needed to operate and protect the service and to provide users with clear choices regarding their data.

Last Updated: August 23, 2026

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1. Introduction

Welcome to Microactivists.

Microactivists is an application and service that allows users to track walking and cycling activities, estimate the environmental impact of those activities, and receive activity-based rewards.

This Privacy Policy explains how Microactivists collects, uses, stores, protects, and deletes information when you use the Microactivists Android application, website, and related services.

By using Microactivists, you acknowledge that you have read and understood this Privacy Policy.

If you have questions about this Privacy Policy or how your information is handled, you can contact us using the contact information provided in the Contact Us section below.

2. Information We Collect

Depending on how you use Microactivists, we may collect the following categories of information.

2.1 Account Information

When you create an account, we may collect:

  • Your name
  • Your email address
  • Your user/account identifier
  • Authentication information necessary to securely access your account

Your password is not stored in plain text. Authentication credentials are protected using password hashing and appropriate security mechanisms.

2.2 Location Information

Microactivists uses location information to track walking and cycling activities.

When you start an activity and grant the required Android location permissions, the application may collect precise location information from your device while the activity is being tracked.

Location information may include:

  • Latitude
  • Longitude
  • Location timestamps
  • Location points associated with an activity

Location information is used to:

  • Track walking and cycling activities
  • Calculate activity distance
  • Validate recorded activities
  • Detect potentially invalid or fraudulent activity
  • Calculate estimated CO₂ savings
  • Calculate activity rewards

Microactivists does not request ACCESS_BACKGROUND_LOCATION and does not intentionally collect location information continuously when you are not recording an activity.

Location tracking is intended to operate while an activity is actively being recorded through the application’s foreground location tracking functionality.

You can control location permissions through your Android device settings.

2.3 Activity Information

When you record a walking or cycling activity, Microactivists may collect and store information associated with that activity, including:

  • Activity type
  • Distance
  • Start and finish information
  • Activity timestamps
  • Location data associated with the activity
  • Activity validation status
  • CO₂ savings calculations
  • Reward information

The server is responsible for the authoritative calculation of activity distance, CO₂ savings, and rewards.

Information recorded by the application locally may also be temporarily stored on your device to support activity tracking and offline synchronization.

2.4 Rewards and Token Information

Microactivists records information required to calculate and display activity rewards.

Based on verified activity distance, the service calculates environmental impact and activity rewards according to the current Microactivists reward formula.

Reward and token-related information may include:

  • Reward amounts
  • Token balances
  • Reward transaction records
  • Activity-to-reward relationships
  • Wallet and ledger records

Microactivists activity rewards are based on verified activity and are not intended to represent a promise of financial return, investment performance, or guaranteed monetary value.

2.5 Information You Submit Through the Website

If you contact Microactivists through the website contact form, we may collect information that you voluntarily provide, such as:

  • Your name
  • Your email address
  • Your message
  • Any other information that you choose to include in your message

This information is used to respond to your inquiry and provide customer support. A first-party security challenge may be used to help prevent automated abuse; the challenge answer is verified server-side and is not stored with your message.

2.6 App Installation Registration

When the Android application is launched, Microactivists may register a lightweight installation record with the backend. This may include:

  • An application-generated random installation identifier (UUID)
  • App version
  • Platform (for example, Android)
  • First-seen and last-seen timestamps
  • Association with your account after you log in

This identifier is generated by the application and is not a hardware identifier such as IMEI, device serial number, phone number, or advertising ID. Installation registration is used for operational statistics about launched installations and is not a Google Play download count.

2.7 Technical and Security Information

When you use our website or services, technical information may be processed as part of normal server and application operation.

Depending on the configuration of the service, this may include information such as:

  • IP address
  • Request information
  • Authentication and security events
  • Server logs
  • Error and diagnostic information
  • Website session information necessary for forms and security (including CSRF protection and first-party security challenges)

Such information may be used for security, troubleshooting, abuse prevention, service operation, and maintenance.

Microactivists does not intentionally collect advertising identifiers or use advertising SDKs for targeted advertising unless this Privacy Policy is updated to reflect such a change.

3. How We Use Your Information

Microactivists uses collected information only for purposes related to operating, securing, and improving the service.

These purposes may include:

Account Management

  • Creating and managing your account
  • Authenticating users
  • Maintaining your account
  • Providing account-related functionality

Activity Tracking

  • Recording walking and cycling activities
  • Calculating activity distance
  • Validating activity records
  • Synchronizing activity data between your device and our servers

Environmental Calculations

  • Calculating estimated CO₂ savings associated with your activities
  • Displaying your environmental impact

Rewards

  • Calculating activity rewards
  • Maintaining your reward balance
  • Recording reward transactions
  • Maintaining wallet and ledger records

Security and Fraud Prevention

  • Detecting suspicious or invalid activity
  • Preventing abuse
  • Detecting potentially manipulated location data
  • Protecting accounts and the service
  • Maintaining the integrity of reward calculations

Customer Support

  • Responding to messages submitted through the contact form
  • Responding to support requests
  • Resolving technical problems

Password Recovery

  • Processing password reset requests
  • Sending account recovery communications where email delivery is enabled

Service Operation

  • Maintaining the application and backend
  • Diagnosing errors
  • Protecting the security and reliability of our systems
  • Maintaining operational statistics about app installations

4. Location Data

Location data is an important part of the Microactivists activity-tracking functionality.

Microactivists requests location permission because walking and cycling distance cannot be accurately determined without location information.

When you start an activity and grant location permission, the application may use precise GPS/device location information to record your route and calculate distance.

Location information may be transmitted to the Microactivists backend so that the server can:

  • Process the activity
  • Validate the activity
  • Calculate authoritative distance
  • Calculate CO₂ savings
  • Calculate rewards
  • Detect potentially fraudulent or manipulated activity

Microactivists does not request Android’s ACCESS_BACKGROUND_LOCATION permission.

The application is designed to use foreground location tracking while an activity is actively being recorded.

You may revoke location permission at any time through your Android device settings. Revoking the permission may prevent you from recording activities that require location tracking.

5. How We Share Information

Microactivists does not sell your personal information.

We may share or allow access to information only when necessary to operate and protect the service.

This may include the following categories of service providers:

Hosting and Infrastructure Providers

Microactivists may use hosting and infrastructure providers to operate the website, API, database, and related services.

These providers may process information on our behalf as necessary to provide the infrastructure used by Microactivists.

Email Service Providers

Where an external email delivery service is configured, limited information necessary to deliver transactional emails may be processed by that provider.

For example, this may include your email address and information required to deliver password-reset or account-related emails.

Legal and Security Requirements

We may disclose information where reasonably necessary to:

  • Comply with applicable law
  • Respond to lawful requests
  • Protect the rights or safety of users
  • Investigate fraud or abuse
  • Protect the security and integrity of the service
  • Enforce our terms or prevent misuse

We do not share precise location information with advertising networks for targeted advertising.

6. Data Security

We take reasonable technical and organizational measures designed to protect your information from unauthorized access, alteration, disclosure, or destruction.

Depending on the specific service component, these measures may include:

  • HTTPS/TLS encrypted communication
  • Secure authentication
  • Password hashing
  • Server-side validation
  • Authorization controls
  • Database access controls
  • Activity validation
  • Anti-cheat mechanisms
  • Secure storage of authentication credentials and application secrets

Sensitive information is transmitted using encrypted network connections where supported by the service.

However, no method of transmission or electronic storage can be guaranteed to be completely secure.

For this reason, while we take reasonable steps to protect your information, we cannot guarantee absolute security.

7. Data Retention

We retain information only for as long as reasonably necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by applicable law.

Generally:

  • Account information is retained while your account remains active.
  • Activity information may be retained while necessary to provide activity history, reward calculations, environmental statistics, fraud prevention, and service functionality.
  • Reward, wallet, and ledger records may be retained as necessary to maintain the integrity of reward and transaction records.
  • Support and contact-form information may be retained as necessary to respond to requests and maintain appropriate service records.
  • App installation records may be retained for operational statistics; after account deletion, the association with your account is cleared.
  • Security and server logs may be retained for a limited period appropriate to security, troubleshooting, and operational requirements.

When an account deletion request is completed, personal information associated with the account is deleted or anonymized as required by the application’s deletion process.

Certain records may need to be retained in an anonymized or non-personally identifiable form where necessary for security, fraud prevention, system integrity, or legitimate legal requirements.

We do not retain personal information indefinitely when it is no longer reasonably necessary for the purposes for which it was collected.

8. Account and Data Deletion

You have the right to request deletion of your Microactivists account and associated personal information.

You can initiate account deletion from within the Microactivists application through:

Profile / Settings → Delete Account

You can also request account deletion through our external account deletion page:

https://www.microactivists.com/delete-account

When an account deletion request is processed, Microactivists deletes or anonymizes personal information associated with the account according to the application’s account deletion process.

This may include information such as:

  • Account profile information
  • Name
  • Email address
  • Authentication-related account information
  • Personally identifiable activity information

Certain records may be retained in anonymized or non-personally identifiable form when necessary for security, fraud prevention, legal compliance, or maintaining the integrity of reward and ledger records. App installation records may remain with the account association removed.

Account deletion is intended to remove the user’s account and associated personal information. Simply disabling or freezing an account is not used as a substitute for account deletion.

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9. Children’s Privacy

Microactivists is not directed toward children.

We do not knowingly collect personal information from children where such collection is prohibited by applicable law.

If you believe that a child has provided personal information to Microactivists in a manner that violates applicable law, please contact us using the contact information below so that we can investigate and take appropriate action.

10. Cookies and Website Technologies

The Microactivists website may use cookies or similar technologies that are necessary for the operation and security of the website.

For example, cookies may be used to:

  • Maintain website sessions
  • Support authentication
  • Protect forms and requests
  • Maintain security
  • Provide essential website functionality

We do not use cookies for targeted advertising unless our practices change and this Privacy Policy is updated accordingly.

11. Third-Party Services

Microactivists may rely on third-party service providers to operate certain parts of the service, such as hosting infrastructure and transactional email delivery.

Third-party providers may process limited information on our behalf when necessary to provide their services.

We expect service providers handling personal information on our behalf to process that information only for legitimate service-related purposes and to apply appropriate security measures.

If Microactivists introduces additional third-party analytics, advertising, payment, authentication, or other data-processing services in the future, this Privacy Policy will be updated where required to describe the relevant data practices.

The current Android application does not integrate advertising SDKs, third-party analytics SDKs, or crash-reporting SDKs for marketing or advertising purposes.

12. Your Choices and Privacy Rights

Depending on your location and applicable law, you may have rights regarding your personal information, including rights to:

  • Access information associated with your account
  • Request correction of inaccurate information
  • Request deletion of your account and associated personal information
  • Withdraw permissions such as device location permission
  • Contact us regarding the processing of your information

Some information may need to be retained where required by law or where necessary for legitimate security, fraud-prevention, or service-integrity purposes.

To exercise a privacy right or ask a question about your information, contact us using the contact information in the Contact Us section.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to:

  • The Microactivists application
  • Our website
  • Our data practices
  • Third-party service providers
  • Applicable legal or regulatory requirements

When we make changes, we will update the Last Updated date at the top of this Privacy Policy.

If a change is material, we may provide additional notice where appropriate.

You should review this Privacy Policy periodically to remain informed about how Microactivists handles information.

14. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, please contact:

Microactivists

Email: info@microactivists.com

Website: https://www.microactivists.com

You may also use the contact form available on the Microactivists website.

15. Privacy Policy Availability

This Privacy Policy is publicly available through the Microactivists website and is intended to be accessible without requiring a Microactivists account.

The current Privacy Policy URL is:

https://www.microactivists.com/privacy

The Privacy Policy is also intended to be accessible to users of the Microactivists Android application.